steps

Many small business owners struggle with copywriting. How do you create a message that resonates with your audience but doesn't come off as too salesy? Author, …

In this episode of the Duct Tape Marketing Podcast , I'm doing a solo show where I'm covering a topic that is very high on a lot of business owners' minds and t…

In this episode of the Duct Tape Marketing Podcast , I interview Mark Shekter. He is a Best-Selling Author, Keynote Speaker, and original thinker. He pioneered …

John breaks down why SEO is no longer just about rankings—it's about visibility. In this solo episode, he shares the seven key steps of a complete visibility au…

Why More Content Is Making You Invisible | 7 Steps to Small Business Marketing Success - Episode 4 Creating more content should make your business easier to fin…

Most businesses think they have a healthy pipeline—until an algorithm changes, ad costs spike, or a platform disappears. This installment of the 7 Steps to Smal…

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What are the steps to simplify your portfolio, given that it is likely spread across multiple accounts? We focus particularly on retirees, who have to weigh add…

Ever get way ahead in either a singles or doubles match only to see your lead quickly slip away? Today Ian talks about the causes of these big momentum shifts a…

There are so many different technique elements that you COULD focus on in your game, how can you possible decide which to make a priority? What’s the best way t…